There are many possible ways in which people can present themselves, creating lives on the web. Some of these, including Justin, were examined in a previous column. There seems to be something inherent in this medium that while on the one hand seems distant and impersonal, on the other seems to invite people to expose themselves. Though everyone is free to present themselves with any persona they choose, strangely it seems that many people actually choose to be natural - if that's actually possible.